"But I am not on Twitter"
Does not matter.
Both leaders are...and they are using Twitter as a direct way to get information out there...in the way they want.
The media can only really report what they said..the 140 character quote.

The Leadership challenge of Gillard was broken by Twitter...and information on it came quick and fast through Twitter. The information spread of it is concise and comprehensive at the same time. What I mean is that there are so many 'citizen journalists' monitoring far more media outlets that one person could...but you can monitor Twitter.

It is a central, real time source of information.

Want to know what is happening, and how it is happening in #ausvotes 2010?
It will all be about Twitter.

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